Someone Can Always Do Your Job A

The Reason It Seems That Price Is All Your Customers Care About Is That You Haven't Given Them Anything Else To Care About.

Pain S The Truth Of Art. Art Is Not A Hobby Or A Pastime. It Is The Result Of An Internal Battle Royal, One Between The Quest For Safety And The Desire To Matter.

A Tribe Is A Group Of People Connected To One Another, Connected To A Leader, And Connected To An Idea. For Millions Of Years, Human Beings Have Been Part Of One Tribe Or Another. A Group Needs Only Two Things To Be A Tribe: A Shared Interest And A Way To Communicate.

What People Want Is The Extra, The Emotional Bonus They Get When They Buy Something They Love.

Change Almost Never Fails Because It's Too Early. It Almost Always Fails Because It's Too Late.